Color

 

Branded Environment Palette

 

Each office should use colors that pull from this branded environment color palette, which is a subset of the broader Quantcast brand palette.

 
 
 

One hue at a time

When using color, it is important to ensure that only one hue is used at a time. For instance, Pool and Lagoon can be used together as they are both a blue hue (see example below), but summer and lagoon should not be used together in the same vicinity.

Lounge Area San Francisco Office

Lounge Area
San Francisco Office

Only pops of color / don't overdo it

Yes, color can be vibrant and fun and energetic, but it can also become outdated and when overused can look overwhelming and forced.

  • Try to only have 1-2 items with a strong color in a single space, such as an accent chair or pillow.
  • Use only neutral colors for floors and carpets.
  • Try to use neutrals for larger, more expensive furniture pieces, and pieces that will be ordered in a large volume (like cafeteria seating). This will help reduce costs and clashing colors when brand colors inevitably change in the future.

Questions about the use of color? All questions related to color should be directed to the Brand Team (particularly with short-term spaces with existing color that cannot be changed).

 
 

Wall Surfaces

 
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MEDIA WALLS

In order to reduce visual complexity and make the content the focus when media screens are used, any wall with a monitor should be painted Quantcast Space Black.

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WHITEBOARD WALLS

Collaboration is key to innovation, and whiteboards are a key tool in helping teams communicate and tackle challenges together.

When we install whiteboard walls we use material that is magnetic as well as frameless, and try to cover as large and seamless of an area as possible. By doing so we avoid the traditional framed look associated with schools and board rooms, and instead provide a seamless canvas for sharing ideas.

fabric panels 

Fabric panels provide two functions: providing a place for pinning printouts, as well as a surface that absorbs sound. We recommend using only neutral colors within a chosen office palette for fabric panels, as it can be cost prohibitive to match more saturated colors.